While apartment rents cool across much of the country, San Francisco is breaking away from the pack, with artificial intelligence‑fueled hiring and chronic undersupply pushing the city’s multifamily market back into high-growth mode.
National rent growth flatlined as a wave of supply met with flagging demand and a lack of consumer confidence, but San Francisco moved in the opposite direction, posting an 8.4% surge that far outpaced every other major U.S. metro, according to Apartments.com.
“San Francisco is benefiting from the opposite dynamic seen in many high-growth Sun Belt metros, where aggressive development pipelines created supply pressure,” said Eve Myers Loecher, senior…​