In between beef tallow fries, raw milk, and vaccine denialism, Make America Healthy Again figureheads have set their sights on another slice of life: our clothing.

“The MAHA movement doesn’t stop with what we EAT – It’s also about what we WEAR,” Secretary of Agriculture Brooke Rollins said in a post on X in late May. “For decades, America offshored textile jobs and allowed foreign synthetic, plastic-based materials to take over the clothing market.” Rollins went on Fox News to promote a new Department of Agriculture campaign dubbed “the Great American Cotton Plan,” an initiative that promises subsidies for American cotton farmers, revitaliz …

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